OnPoint Communications – The Point Blog

15Mar

OnPoint Communications Opens Las Vegas Office

Posted by onpointcom in Uncategorized

OnPoint Communications has always had deep roots in Nevada, which is why we are thrilled to announce the opening of a new office in Las Vegas. While OnPoint is based in Washington, DC, Nevada issues, […]
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15Jan

Phoebe Sweet Joins OnPoint!

Posted by onpointcom in Uncategorized

OnPoint Communications is excited to announce that Phoebe Sweet will join the firm as a Vice President. Sweet is currently the Director of Speechwriting at the Center for American Progress (CAP). Prior to joining CAP, […]
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11Jul

Thank you so much!

Posted by onpointcom in Uncategorized

This week marks one year since OnPoint Communications opened its doors and we just wanted to say thank you. Over the last year we have been working with national nonprofit organizations, trade associations and the […]
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17Jun

Why your “moms strategy” may be failing you

Posted by onpointcom in Strategy

For decades now communicators whose work ranges from consumer marketing to policy influencer communications have spent vast resources trying to connect with moms. This is a proven, data-based strategy that has worked for a long […]
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10Jun

4 questions to ask before launching your next campaign

Posted by onpointcom in Strategy

Every communications campaign should be designed to meet your organization’s strategic goals. Sounds like common sense, right? It is. Yet, far too often, communications objectives (and therefore, the ability to truly measure success) aren’t as […]
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09Jun

This is What Good Online Content Looks Like

Posted by onpointcom in Social Media

Regardless of your opinion on the Affordable Care Act, this new webpage launched by the White House is an excellent example of good online content. Right off the top, it provides users the opportunity to watch President Obama’s […]
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08Jun

Pitch Perfect…or not

Posted by onpointcom in Media Relations

Pitching stories to reporters comes down to one very basic rule: know your audience. Before you hit send, pick up the phone or fire off that DM, take the time to make sure the person […]
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05Jun

5 Reasons Caitlyn Jenner’s Story is News

Posted by onpointcom in Uncategorized No Comments on 5 Reasons Caitlyn Jenner’s Story is News

There’s a common struggle for many organizations to understand why some topics and people get news coverage, while others don’t. Some quickly dismiss it by saying “they only talk about the bad stuff,” but Jenner’s […]
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